Community Member Journey Map
Visualize every touchpoint, emotion, and opportunity in your member's journey from discovery to advocacy
Your Member Journey Timeline
Discovery
Onboarding
Engagement
Advocacy
Renewal
Common Pain Points & Solutions
discovery Stage Challenges
Pain Point
Too many communities to choose from
Solution
Highlight unique differentiators and specific member outcomes
Pain Point
Unclear value proposition
Solution
Create clear 'Is this for me?' content with member personas
onboarding Stage Challenges
Pain Point
Overwhelming first experience
Solution
Progressive disclosure with guided tours and checklists
Pain Point
No immediate connections
Solution
Automated matching with similar members or mentors
engagement Stage Challenges
Pain Point
Time constraints and competing priorities
Solution
Flexible participation options and async engagement
Pain Point
Feeling lost in large community
Solution
Sub-groups and interest-based channels
advocacy Stage Challenges
Pain Point
No clear way to help
Solution
Create volunteer opportunities and referral programs
Pain Point
Lack of recognition
Solution
Public appreciation and contributor highlights
renewal Stage Challenges
Pain Point
Forgetting renewal date
Solution
Automated reminders and easy renewal process
Pain Point
Questioning ongoing value
Solution
Personalized impact reports and future roadmaps
Build Your Custom Journey Map
Step 1: Define Your Member Personas
Start by identifying 2-3 key member personas
Step 2: Map Current Experience
For each stage, rate your current experience (1-5)
Step 3: Identify Top 3 Improvements
Based on your ratings, what are the biggest opportunities?
Journey Map Templates
Professional Network Journey
For career-focused communities
Download Template →Learning Community Journey
For educational communities
Download Template →Hobby Enthusiast Journey
For interest-based communities
Download Template →Support Group Journey
For help and support communities
Download Template →