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Community Engagement Scorecard

Assess your community health across 5 key dimensions and get a personalized improvement roadmap

Used by 1,200+ community managers

Interactive Assessment Tool

How to Use This Scorecard

  1. 1. Rate your community on each metric (0-5 points)
  2. 2. Be honest - this is for your improvement
  3. 3. Calculate your total score out of 100
  4. 4. Use the interpretation guide to understand your results
  5. 5. Follow the personalized action plan for your score range

Member Engagement

Max 20 points

Daily Active Users %

Score: / 5

Percentage of members active daily

Post Engagement Rate

Score: / 5

Comments/likes per post ratio

Member-to-Member Interactions

Score: / 5

Direct conversations between members

Content Quality Score

Score: / 5

Value and relevance of member posts

Community Health

Max 20 points

Member Retention (90-day)

Score: / 5

Members still active after 3 months

New Member Integration

Score: / 5

How quickly new members become active

Conflict Resolution

Score: / 5

How well community handles disagreements

Cultural Alignment

Score: / 5

Members understand and follow community values

Communication

Max 20 points

Response Time

Score: / 5

How quickly questions get answered

Discussion Depth

Score: / 5

Quality of conversations and exchanges

Knowledge Sharing

Score: / 5

Members helping each other learn

Feedback Culture

Score: / 5

Open, constructive communication

Value Creation

Max 20 points

Goal Achievement

Score: / 5

Members reaching their objectives

Skill Development

Score: / 5

Learning and growth opportunities

Network Building

Score: / 5

Meaningful connections formed

Resource Access

Score: / 5

Valuable content and tools available

Growth & Innovation

Max 20 points

Organic Growth Rate

Score: / 5

New members through referrals

Content Innovation

Score: / 5

Fresh ideas and creative initiatives

Leadership Development

Score: / 5

Members taking on community roles

Future Sustainability

Score: / 5

Long-term viability and planning

Your Total Score

0

out of 100 possible points

Score Interpretation

80-100

Thriving

Your community is highly engaged and healthy

60-79

Growing

Good engagement with room for improvement

40-59

Developing

Moderate engagement, focus on weak areas

20-39

Struggling

Low engagement, immediate action needed

0-19

Critical

Very low engagement, major intervention required

Your Personalized Action Plan

Thriving Communities (80-100)

  • • Maintain momentum with member spotlights and success stories
  • • Launch ambassador programs to scale your impact
  • • Document and share your best practices
  • • Experiment with advanced features like automated moderation
  • • Mentor other community managers

Growing Communities (60-79)

  • • Focus on your lowest-scoring category first
  • • Implement weekly member highlights
  • • Create structured onboarding for new members
  • • Establish regular community rituals and events
  • • Set up feedback loops with active members

Developing Communities (40-59)

  • • Survey members to understand their needs
  • • Revamp your welcome experience
  • • Create clear community guidelines
  • • Start weekly engagement initiatives
  • • Recruit volunteer moderators

Struggling Communities (20-39)

  • • Host a community reset event
  • • Personally reach out to 10 active members
  • • Simplify your community structure
  • • Focus on one core value proposition
  • • Consider bringing in outside expertise

Critical Communities (0-19)

  • • Pause growth efforts and focus on existing members
  • • Conduct 1-on-1 interviews with remaining active members
  • • Consider pivoting your community focus
  • • Rebuild from a smaller, more engaged core
  • • Seek mentorship from successful community leaders

Want to track your progress over time?

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